Web-based AR Advertising Branding for Proton Company
Advertising and branding are so important in our business world.Web-based AR Advertising Branding (ARAB) system is going to be developed using web-based augmented reality technology to make advertising and branding more attractive. Augmented reality (AR) is no. 3 of the top 10 technologies in this age, it supports the real environment with synthetic environment to give more details and meaning to the objects in the real word, it takes a real object or space as the foundation and incorporates technologies that add contextual data to deepen a persons understanding of the object.
Keywords: Augmented Reality, AR, AR Advertising
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ABOUT THE AUTHORS
Ashraf Abbas M. Al-Modwahi
Faculty of Information and Communication Technology, LIMKOKWING University Cyberjaya, Selangor, Malaysia
Faculty of Information and Communication Technology, LIMKOKWING University Cyberjaya, Selangor, Malaysia
Arash Habibi Lashkari
Faculty of Information and Communication Technology, LIMKOKWING University Cyberjaya, Selangor, Malaysia
Ashraf Abbas M. Al-Modwahi
Faculty of Information and Communication Technology, LIMKOKWING University Cyberjaya, Selangor, Malaysia
Faculty of Information and Communication Technology, LIMKOKWING University Cyberjaya, Selangor, Malaysia
Arash Habibi Lashkari
Faculty of Information and Communication Technology, LIMKOKWING University Cyberjaya, Selangor, Malaysia
