Proposal of a Performance Model based on the Balanced Scorecard for the Moroccan Textile Industry
The textile industry represents a significant share of total Moroccan industrial production; it is one of the first industries purveyors of employment in Morocco, which shows the importance of studying performance aspects of this industry. Indeed, among a multitude existing performance models, the BSC (Balanced scorecard) is chosen because it is considered simple, comprehensive and the most used in the world. It will be detailed that determinants related to Moroccan textile industry performance, require a study which must take into account the realities and constraints associated with this sector. In this paper, the BSC determinants will be studied and ranked in order of importance. Finally, the results of this work can be regarded as an action plan for Moroccan textile companies that are concerned with performance and improvement of their activities.
Keywords: Performance, Balanced Scordcard, Moroccan Textile Industry, Performance determinants.
Download Full-Text
ABOUT THE AUTHORS
Adil Chriyha
PhD in Industrial Engineering
Zitouni Beidouri
university professor, Dr.
Otmane Bouksour
university professor, Dr.
Adil Chriyha
PhD in Industrial Engineering
Zitouni Beidouri
university professor, Dr.
Otmane Bouksour
university professor, Dr.
