Saturday 20th of April 2024
 

Arabic Interface Analysis Based on Cultural Markers


Mohammadi Akheela Khanum, Shameem Fatima and Mousmi A. Chaurasia

This study examines the Arabic interface design elements that are largely influenced by the cultural values. Cultural markers are examined in websites from educational, business, and media. Cultural values analysis is based on Geert Hofstedes cultural dimensions. The findings show that there are cultural markers which are largely influenced by the culture and that the Hofstedes score for Arab countries is partially supported by the website design components examined in this study. Moderate support was also found for the long term orientation, for which Hoftsede has no score.

Keywords: Cultural markers, Arabic website design, Hofstedes culture dimensions, Education websites, Media websites, Business websites.

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ABOUT THE AUTHORS

Mohammadi Akheela Khanum
Information Technology Department, King Saud University

Shameem Fatima
Information Technology Department, King Saud University

Mousmi A. Chaurasia
Information Technology Department, King Saud University


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